It's Not Creepy, It's Social Media

I’ll take “It’s Not Creepy, It’s Social Media for $200, Alex.”

Clue: “I’m Following You.” "What is Instagram?”

Up until a year ago, Adjunct Advisors, LLC was nowhere to be found on the 'gram.

After all, thoughts of insurance don't usually evoke beautiful imagery, do they?

Car accidents!

Fires!

Hurt people!

Fear!

Anxiety!

Stress!

Sigh.

I still see all of this in my feed as I scroll - and likely always will.

But, as I flex a bit of my own creative muscle, I see those with me in the industry do the same.

I see more and more insurance professionals using the platform not to push a product or make a buck, but rather to invite their customers to see the humanity of the work we do - and us!

So curious: As a consumer of insurance, do you follow your insurance agent or provider on Instagram? As an insurance professional, do you make a point of following your clients there? Tell me more below!