Why are you here?

Do you feel slightly less guilty about mindlessly scrolling here on LinkedIn than on other social media platforms?

It’s for work, right?

"Why are you here?" was the first question I asked myself when I considered my presence here on LinkedIn.

Yes, I was here to “grow my professional network.”

And to “stay up-to-date with industry trends.”

But I also found myself intensely curious about the people behind those connections I'd made - and the possibility.

When I really stopped to consider it - there is so much business happening here.

And understanding and leveraging this platform has been key to the growth of my own insurance sales consulting practice.

Yet most people on LinkedIn are still lurking.

They are consuming but they are not contributing.

They are watching and they are waiting.

Waiting for what?

Could it be you?

LinkedIn Essentials for Insurance Sales Professionals - the interactive workshop I facilitate - is available virtually to your team of insurance agents or carrier marketing reps. Message me here to learn more.